EXERETON / Food & hospitality

From a product to an experience.

Brand storytelling, hospitality proposals, business planning and events.

8 collections · 61 pages · 0:52 film

Breakfast proposal · English version · 9

01 / The brief

What needed to become clear.

Exereton needed to speak to individual customers, hospitality partners and schools while retaining one recognisable brand. The work moves from the company story to specific products, commercial proposals and live experiences.

02 / My contribution

Marketing & Communications Director · YCH Luxury Group

November 2021 – October 2023

I created corporate presentations, product catalogues, social and e-commerce content, and coordinated agencies, sales, operations and suppliers. I also organised healthy-eating workshops with chefs and schoolchildren and developed communications for commercial partnerships.

The thinking behind the work

One brand, experienced in different ways.

01
Tell the story
Company presentation, products and sourcing.
02
Shape the offer
Breakfast proposals and hospitality partnerships.
03
Bring people together
Workshops, events and communication around the experience.

03 / The work itself

Open it. Read it.
See the detail.

Tap any image to open it. Browse every page, enlarge the artwork and explore the full collection.

Greek originals are preserved. English artwork adaptations are marked separately; the gallery also provides English reading notes. These notes explain the work and are not complete line-by-line translations.

English · 14 pages